Hey, I'm Andrew.
I'm a founder currently building Relora, a personal CRM that helps you remember the small details about people. Press a button, leave a voice note, and Relora organizes it all so you show up to every conversation like you actually care (because you do).
Before this, I co-founded immForm in college, where we built AI to automate admin work for lawyers. We went deep on document processing, conversational form-filling, and the unglamorous side of legal tech. We went through 4 pivots before we stopped building and learned that the legal industry was not a good fit for us.
Right now I'm on a year-long sidequest: building Relora, working as a barista at Ape Coffee (my dream part-time job), tutoring for essay competitions, and competing in hackathons whenever I can. I've built everything from prediction market bots to a voice-native cooking assistant.
I majored in Psychology and minored in Artificial Intelligence at Emory, where I published a paper on metacognition at the Cognition & Visualization Lab.
I care about building things that truly help people, making their day or their life better. That's the thread through everything I do.
Recent memos
See all2026-06-09
A Coffee Shop, Two Loyalty Cards, and a Tiny Model
Paper punch cards vs. digital loyalty at two cafés — a simple model for when Toast beats cardboard.
2026-06-08
I Biked Across Korea So I'd Have Something to Tell VCs
633 km from Seoul to Busan in 6 days — as a not-so-fit beginner biker who needed a story for startup interviews.
2026-03-23
The magical moment
Why the best products feel like magic, and how I think about it with Relora.